The Impact Of International Players On Nba League Study

In this paper, the international players in the NBA league are utilized as the research object by the methods of literature and data, mathematical statistics, logic analysis, case analysis. I elaborate on the influence of international players on NBA league by taking Yao Ming phenomenon as a typical case of international players from the aspects of NBA business, NBA charitable activities, NBA technique and tactic. Learning the successful experience may assist China's CBA league and other National Basketball League in bringing in international players. The results showed that:The import of international players to NBA promotes the communication of NBA basketball culture and cultural exchanges of the international basketball, enriches the contents and forms of NBA basketball culture, and accelerates the development of cultural diversity of NBA basketball. Meanwhile, the international NBA players'learning from the advanced basketball concepts and technical and tactical styles have also promoted the development of world basketball. International players to the NBA is of great significance which is beneficial to develop the international market, to impose a huge market influence and to implement the international market expansion strategy for the NBA resulting in an enormous commercial interests. NBA international players'active participation in charitable events and their unique affinity make them popular with NBA fans and then prompt the globalization of charitable business. International players are getting better and better performance, hence mare and more international players in the NBA succeed. It is not a hot news for the international players to get a award designated by the NBA. The number of NBA players are steadily increasing, providing fresh blood for the NBA league and adding vigor. The technical and tactical characteristics of the international players is becoming an important supplementof the technic and tactic in NBA. NBA take advantage of the successful experience of NBA to improve China's CBA basketball league and those of other countries.The introduction of the International Basketball League offers players the opportunity to learn much and to promote the development of world basketball.