| With the demand for biological and pharmaceutical products has increased, and the great improvement of production efficiency and the production scale due to the biological technology rapid development, the global biopharmaceutical industry is unprecedented sustained development. Biopharmaceutical as a jumped-up industry, is becoming the new investment option of all big pharmaceutical companies nowadays because of the aboil competition and pattern evolution in the global pharmaceutical industry. As the good healthcare characteristics of biological products, all pharmaceutical companies have researched and developed many biological pharmaceutical and biological health products, and achieved good social benefits and economic benefits, biological pharmaceutical industry has become the important market competition field.But China is still in the initial stage of biological pharmacy development, there is much gap between the domestic products and international pharmaceutical industry leading biological products. With China's rapid economic growth, the resident living standard improvement, residents of biological medicine knowledge, the demand increasing and accelerating the development of biological pharmaceutical industry and etc, domestic biological pharmaceutical industry is growing fast, the status in the national economy has great risen up, biological pharmacy investment has increasingly become the new medicine investment options. In these backgrounds, this paper is from the view of bio-pharmaceutical industry development, analyzing the development status of oversea and domestic bio-pharmaceutical industry, studying the prospect of Chinese pharmaceutical enterprises, putting forward the investment and development mode of BE biological pharmaceutical company. From investment principles, presenting the basic biological pharmaceutical industry investment environment in our country, studying the industrial investment risks and benefits, providing BE biological pharmaceutical company with the theory basis on the better choices of investment fields and investment opportunities. This paper mainly analyses the following contents:(1) Analyzed the theory of project feasibility, pointed out the main content of project feasibility study report.(2) Analyzed the market situation and development tendency of biological pharmaceutical industry to make a right choice on biological pharmaceutical investment project.(3) Made a detailed analysis on the project investment of BE Biological pharmaceutical company, conducted the spirulina products market survey and market capacity analysis and provided the scientific basis for the investment project.(4) Worked out the investment feasibility scheme of spirulina series bio-health pharmaceutical production project in BE pharmaceutical company.(5) Provided the production of financial benefit evaluation and project risk analysis from different aspects.From the plan of the pharmaceutical industry in our country, it clearly indicated that the biological technology would be one of important development fields in our country, and above 60% biological technology production will be applied to pharmaceutical industry. Therefore, the biological pharmacy will become one of the most popular investment fields in the future, so the study of biological pharmaceutical company not only is for ensuring spirulina series pharmaceutical production project investment development, but also provides certain reference for the government on stipulating bio-pharmaceutical industry development plan. |
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