Sustainable Competitive Advantage Of Enterprise Based On Dynamic Capabilities

How the enterprise in the turbulent environment to gain sustainable competitive advantage, it is modern enterprise strategic management, which is one of the key research topic. Dynamic abilities theory holds that enterprise continuously optimize configuration enterprise with the resources they need, continuous improvement, learning, innovation and even change the core competence of enterprises within the outside environment since meet changes, and looking for a potential market opportunities to create enterprise sustainable competitive advantage, thus make the enterprise, on the whole, obtain a sustainable competitive advantage. At present domestic and foreign scholars based on dynamic capabilities for the enterprise sustainable competitive advantage of research are in the preliminary stage of exploration, due to the dynamic ability and enterprise sustainable competitive advantage and the concept of the internal components abstraction that uncertainty dynamic capability theory and sustained competitive advantage theory is difficult to guide the practice of management enterprise specific activities. Therefore, this paper studies based on dynamic capabilities enterprise sustainable competitive advantage of this topic has profound theoretical and practical significance.This paper industry analysis theory, basic resources theories, organization learning theory and core competence theory as the theoretical study of the starting point, first dynamic ability and sustained competitive advantage, were reviewed and analyzed in this paper based on the study summarized various elements dimensions, clear elements; the logical relationship between Secondly, analysis of research elements define, establish the dynamic ability and enterprise sustainable competitive advantage of conceptual model and relation model, the elements for model and the logical relationship between dimensions, and puts forward the relevant to the questionnaire investigation data hypothesis using statistical analysis tools, and empirical analysis of test results are discussed; Finally, put forward the construction of the enterprise based on dynamic ability sustainable competitive advantages, thus providing enterprise countermeasures from the Angle of dynamic capabilities to construct sustainable competitive advantage the theoretical basis and method, and then illustrates the conclusion of this study, and insufficient future prospects.