Analysis On The Transformation Of The Agricultural Bank Of China Branch Outlets Operating In Sichuan Province

This essay aims at an exploration in details into the reasons and measures of business transformation in Sichuan branch including analysis of the objective condition in the development of retail banking and experiences of other domestic commercial banks in front of the economic and financial situation both at home and abroad ,the change of the business environment and competition in the inter-bank market on the basis of the given development statue among business sub-branches and banking offices in Sichuan branch of the Agricultural Bank of China.Many foreign commercial banks have been landing on China and competing in domestic market with Chinese commercial banks on account of the continuous increase of individual income ,stable accumulation of household wealth and rapid consumption for financial products since our government has been pushing on the reform of the economic system and constantly adjustment of the industrial structure and a series of great changes have taken place in the domestic financial market ,policy environment as well as the rules of the game.Moreover the economic globalization ,diversity of financial products and financial disintermediation have brought strong impacts and challenges upon the scale expansion of assets and liabilities ,and revenue growth depending on deposit loan spreads.Most of the domestic commercial banks have made their strgedy adjustment and trnsformed from the wholesale business to retail business , characteristic of small economic capital,income stability,lasting operation and a strong ability to withstand economic cycles,which has become one of the most rapid,most potential business fields with full of vitality ,accounting for more than 50% revenue of modern commercial banks in the developed countries.Especially the purchase of Bear Sterns and bankrupt of Lehman Brothers Inc during the global financial crisis last year have proved the value of retail banking.However,it is necessry for the domestic commercial banks to make management innovation and value enhancement in the management of their sub-branches and banking offices as the basis or channel by which the transformation of business stragedy be carried out.