Their Own Business Process Management Research

The thesis included four parts. Part one is the introduction, Part two is the general theoretical model of entrepreneurial process management, Part three is the entrepreneurial process of the Hangzhou K convenience drug shop, Part four is the conclusion.In the introduction, the thesis first introduced the domestic and international research actuality of entrepreneurial process management, expatiated the related theoretical model and research fruit of entrepreneurial process management, explained that the research of entrepreneurial process management was very important to establish enterprise in the current difficult employment situation, clarified Timmons' Model, Christian's Model, and Whams'Model.Followed, the thesis introduced the general theoretical model of entrepreneurial process management, analyzed the whole entrepreneurial process of the drug shop by using the general theoretical model of entrepreneurial process management.In the analysis part of entrepreneurship opportunity, the thesis analyzed the entrepreneurship opportunity of the drug shop, pointed out that the market demand, market growth potential, market structure and the macroeconomic environment were key indicators to evaluate entrepreneurship opportunity.In the analysis part of entrepreneurship teamwork, the thesis analyzed the entrepreneurship teamwork of the drug shop, stated entrepreneurship teamwork criteria that entrepreneurship teamwork members were familiar with Individuality, were complementary, had common values, the spirit of cooperation and Industrious, strong cohesion, and strong desire to succeed. In the analysis part of entrepreneurship plan, according to detailed analysis of the whole entrepreneurship plan, including the target marketing, the consumer behavior, the choice of management pattern, the principle of choosing location, layout and decoration, the investment budget, risk management, the thesis pointed out that the drug shop posit in the rural market, select multiplication management pattern, locate in street crowned. The risk management was important to research of preliminary market and cash budget.In the analysis part of entrepreneurship resources, the thesis stated that entrepreneur possessed entrepreneurship resources, including entrepreneurship plans, funds, technology and the talented person , information ,and network.In the analysis part of the drug shop foundation, the thesis Introduced the formal of shop, the structure of stockholder's rights , the drug shop culture , the personnel to provide, pointed out the shop should choose partnership pattern , the personnel adapt to the development in the future.Finally, in the conclusion part, the thesis summed up the entrepreneurial process management, the suggestions to founded retail shop and the shortcoming of the thesis.