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Explore The Theory Of Strategic Cost Management The Zunyi Moving

Posted on:2007-06-03Degree:MasterType:Thesis
Country:ChinaCandidate:B ZhangFull Text:PDF
GTID:2199360215466307Subject:Business Administration
Abstract/Summary:PDF Full Text Request
GuiZhou Mobile Communication Corp, one of the last ten non-public provinces' mobile communication companies in the whole group corporation, along with other nines, went public in HongKong successfully in 2004. As a member of GuiZhou Mobile Communication Corp, ZunYi Mobile was changed from state-owned company to state-controlled public company. With long state-owned history ZunYi Mobile used traditional cost management system. But because of new change the traditional system doesn't meet the requirement of developing the future public company. In order to win the competition, it is necessary to learn and apply the advanced strategy cost management system which is so popular in other countries.After studying the theory of the strategy cost management and comparing the current system used in ZunYi Mobile, the author of this thesis analyzes the necessity and feasibility of applying strategy cost management. The author also analyzes the strategy cost of ZunYi Mobile by using three major strategy cost management analysis methods: the analysis method of Value Chain, the analysis method of Strategy Position and the analysis method of Cost Creation Reason. The author not only summarizes the possible superiority by applying the strategy cost management method, but also provides suggestion of how to apply the cost strategy management method in ZunYi Mobile.Along with issuing the permission of carrying 3G business and the totally open of the telecommunication market, more and more investment will rush into the mobile communication market, and new round of market competition will start soon. ZunYi Mobile will face the fiercest Competition in its history. The whole Mobile market will be reorganized. The only way for ZunYi Mobile to keep the leading position in this competition and expand its business is changing its current cost management system and applying the advanced method.
Keywords/Search Tags:Strategic Cost Management, Strategic Cost Analysis, Competitive Advantage
PDF Full Text Request
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