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Commercial Real Estate Project Positioned

Posted on:2009-05-18Degree:MasterType:Thesis
Country:ChinaCandidate:M H LuoFull Text:PDF
GTID:2199360245955878Subject:Business Administration
Abstract/Summary:PDF Full Text Request
At present, the commercial real estate has some blindness in investing in someareas which can be saw from the government work report. It can be reduced if wecarry on scientific demonstration and positioning of the commercial project based onmarket fact in the construction initial stage.Most of the study on real estate line relies mainly on studying in trade of themacroscopic at domestic and international in the present stage and relativelyconcentrate on studying in some laws taking house as real estate of the main fact. Theresearch on the commercial real estate stay blank basically.Combining the characteristics and the current situation of commercial real estatetrade at present firstly, the text analyze several oriented questions of positioning inearlier stage and made a comparation between reservation of the commercial realestate and that of the residence, then it put forward the tactics dealt with ,and thenissue the theory frame in the initial stage of commercial real estate, point out themethod and step in early demonstration to expect to let the development of thecommercial real estate become more and more scientifically. It analyses the realexample with the instance, thus proved the framework of the project orients hascertain practice guidance functions in ending of the article.The innovation of this text lie in:1. It is the first time to sum up a feasible operation mode of the commercial and can play a guidance functions in practice;2. It issue to get the structurization thoughtcast into the course of the positioning ofthe commercial real estate;...
Keywords/Search Tags:commercial real estate, project positioning, market research
PDF Full Text Request
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