Hh Pharmaceutical Companies In Qingdao Development Strategy

The first decade of the twenty-first century is the years of rapid development of China's pharmaceutical industry.With the national health care system reforming and further policy adjustment in an increasingly competitive business market,enterprise have to strengthen its core competencies.At the same time,they must strengthen the study of corporate strategy with a view to a clear target to look for an effective way of business development and measures.Shandong Pharmaceutical companies and the Chinese pharmaceutical market is the one of the fastest-growing region.The production scale and economic benefits has ranked first in the country for three years.As the largest pharmaceutical preparations enterprises in Qingdao and major pharmaceutical enterprises in Shandong Province,HH Pharmaceutical Company is facing the development opportunities,market challenges,and expectations and competitive pressures from various aspects.HH pharmaceutical will create a "second pioneering" brilliant if only we focus on the current situation,clearly understand the situation,long-term plan the future development by the science and appropriate strategies, careful preparation of development plans,use the strategy to integrate resources,use the" iron fist" to promote the implementation,open up the market high-speed,and accelerate the development by the high ladder.This article attempts to analyze internal and external environment,as well as markets, competitors through the study of Qingdao HH pharmaceutical companies's internal and external environment,strengths,weaknesses,opportunities and threats.I will also put forward the overall business strategy,business strategy,industry position,market position, the functions of strategy,market strategy,core competencies to cultivate in order to look forward to guiding the future development of enterprisesAmong them,the article focuses on the Marketing strategy and R＆D strategy which like the two "wings" in the enterprise development.I will start with following areas which is brand impact,academic marketing,market segmentation,planning guide,team-building, deep in rural areas,team building,as well as product upgrades,Generic Drugs,CRO, upgrade accessories,project organization and other aspects of innovation,the advantages to play a sustained and controlled release preparations with a view to achieving the company became the leading high-tech pharmaceutical enterprise development goals.I would like to play a sustained and controlled release formulations advantage to look forward to the achievement of the company becoming the leading high-tech pharmaceutical enterprise.