On The Characteristics Of The Money Board, Sichuan Art And Cultural Identity

Jinqian Clapper Talk is a kind of traditional folk rap which is popular in Sichuan. Its style is speaking and singing mixed together. It is unique in artistic and cultural characteristics. The lyrics are easy to understand, the melody is simple, the performance is vivid, and the content is close to the life of ordinary people. Mr.Zouzhongxin, as the art master of Jinqian Clapper Talk, makes great contributions to the performance. This paper is based on his works and analyzes the artistic characteristics and cultural characteristics in the way of musicology,folkore and sociology.The paper is divided in 5 parts. The exordium explains the reason of study, the meaning of study, the situation of current study. The first chapter introduces the origin of the name as well as its development. The second chapter describes Jinqian Clapper Talk in three aspects:the artistic characteristics (lyrics feature including the structure of lines,format of lyrics,cadence and rhythm , rhetorical devices), the music characteristics (including the tune of singing,the knocking feature of clapper talk),the performance characteristics.The third chapter describes the cultural characteristics on four points: regionalism(including the general picture of culture and region, the culture of tea house, the language feature),popularity (including the easiness of content and the vividness of words),flexibility, educational function ( form and content).The conclusion points out the purpose of the paper.More people will be able to understand the art in accordance with the systematic and comprehensive study on the art and culture characteristic of Jinqian Clapper Talk. As the non-material cultural heritage, the difficulty for its development and the solution is analysed.