Guangzhou, Social And Cultural Conditions Studied In The 20th Century, 20, 30 Years

During the 1920's and the 1930's, the Guangzhou society stabilized day by day, the social culture obtained enormous development. From the perspective of cultural development of Guangzhou in modern times, Guangzhou society culture of 1920's and the 1930's is the research object, carries on the inspection through advertising materials for the special historical data, promulgated the Guangzhou society culture development condition at that time.This paper is divided into six main parts. The first part is a foreword, mainly introduced the research object, the selected topic significance, and the academic review. The second part introduced Guangzhou MinKuo Daily News and its culture class advertisement in detail, which is the article main historical data. The third part through the analysis of the culture and education class advertisement in Guangzhou MinKuo Daily News, it had reflected the development condition of Guangzhou education, the newspapers and books and the cultural organization at that time. In the fourth part, through analysis of the entertainment class advertisement of Guangzhou MinKuo Daily News, it reflected development condition of the movie play, garden exhibitions and the tea house restaurant. The fifth part is through the analysis of the close relation to other with the social culture development the advertisement, it has unfolded the social culture development material performance, and had reflected the national consciousness awakens situation. The sixth part is the partial for the conclusion, emphatically summarized the Guangzhou society culture development characteristic at that time.This article main historical data is the newspaper ads. Because of its strong commercial color, therefore in the research process, this article makes every effort to use the history, the sociology, statistics etc, the multi-disciplinary research technique to carry on the processing to the historical data, rejects the empty boasting and the false factor in the newspaper ads, enables the more real reflection to the society culture development.