The Influence Of Commercial Culture Novels In The Ming Dynasty

Mid Ming dynasty, with social and economic recovery, commercial activities in the Ming dynasty, the proportion of the social life at the start anew, the traditional merchants disdain to face businessman to merchant commercial and business development on the social life of Ming dynasty to bring huge influence.Commercial development of people's idea brings new changes. Firstly embodies in the subject awareness and individual existence value. Wang yangming's heart-and-mind ", the "inspirations from the perspective of people subject to certain people, the subjectivity. Taizhou school on human nature from the ontology of rationality, calling people to highlight their personality, and energetically advocate lusts, and on this basis; the citizen consciousness, pay attention to the public consumption pleasure to caress flesh, to raise the body care of "dao". Secondly, the king "people daily namely Burgundy, will people daily life to" dao ", the height from the value of public life, secularization reflects the status of ascension. Finally, with the cultural trend for the next breakthrough in the business community and the feudal rites.Novels reflect social life, business prosperity of novel also produced profound effect. The story happened in commercial activities in the story, the story or background, causes the negative image of traditional merchants, and the characteristics of the new era and new features in their narrative pattern reflects the new changes. Commercial society, money becomes the symbol of wealth and how to obtain money become a novel conflicts. At the same time, do good also became a way of investment returns, and profit.Commercial culture of Ming characters in the novel values and morality. In the novel, non-profit, money becomes a new business objectives, In the meaning of life in gratification. Been Due to the reader abandon theconfucian into business, the businessman, improve the overall business ethics businessman. Also popular worship to reflect and critical thoughts.The diet in commercial novels under the influence of the aesthetic features embodied in the great luxury of citizens, listening, taste enjoyment of civic life taste in food, and in the process of pursuing self-value. Clothing mainly embodied in the dress of etiquette bold pursuit of clothing styles of trespass, fashion, dress material, design of showily, novelty, through their own unique personality. Performance clothing.The research revealed in Ming dynasty is novel, under the background of the business requirements, but through the popular, it will be hard to ascend, and finally make novel reached with the vulgar. In the novel are described, this is to have to feudal legal against the truth in action is certainly on performance.