On The Consumption In An Era Of Zhang Xin's Novels

With the arrival of consumer time,consumption in the importance of people's lives become increasingly prominent .Almost everyone in the essential activities of daily life and to bring people in the running endless.In the novels of Zhang xin, a very rich flavor consumption, physical landscape from concept to consumer, demonstrating the importance of modern consumption. However, highly developed productive forces and the Western consumer societies, the China's consumer presents many own characteristics. In China, the economic level there is a certain gap with the West, the regional development is uneven, incomplete social security system and other reasons, consumer shows great complexity. And satisfy the material desires that people imagine a happy life after the different realities of cruelty and embarrassment that people expected. On the one hand, the media vigorously promote the enjoyment of music, but on the other hand, we see a very high consumption is the pain, people in the pursuit of money and consumption process, which continue to taste the hardships, conflicts and frustrations. Zhang xin sharply felt the consumer with Chinese characteristics, she wrote a sharp brush strokes of Chinese people living in consumption, and enjoy the struggle, the Chinese consumption demonstrated the complexity and contradictions, showing its distinct creative characteristics. This will be based on the consumption of the times such a background, to study the novels of Zhang xin. The paper is divided into three chapters discuss:The first chapter from the urban landscape, modern man in pursuit of the bitterness of ups and materialism, and consumption of special significance for people in areas such as paper, revealed that in the urban heart of stimulus, people confused, distracted, a variety of stimuli and the temptation to continue to incite people's desire to meet consumer needs for survival from the original, evolved into an important part of life, or even all. However, whether in the pursuit of consumption to meet the survival time of the pain experienced, or perceived access to consumer freedom to enjoy the weight, people are faced with unprecedented difficulties. In addition to meet the material needs, consumption is another reason for people to value is that it's symbolic. Consumption has become a person's identity, status, ability, mood, fun, educational level of the mark, but also a man of self identity and social identity was an important tool. It not only Consumer, Consumer symbolic meaning also.The second chapter discusses the women by age in the consumer suffered temptation and involuntarily, and consumer sentiment and life of women affected, revealed that in this new environment, the challenges faced by women and embarrassment. Consumption of life everywhere, and women's unique gender characteristics, so full of women in the consumer society can not get out, they can not escape out. Lingering hesitation on the love of family can not, and are making them feel loved and how, and vanity stand by behind, lonely and lost as women also face tremendous problems.The third chapter focuses on the mainstream in the consumer account, the interests of society first, literary change, the best-selling, profit as the ultimate goal, literature, entertainment, popular and superficial tendency increasingly evident, from the publishers to the writers are facing unprecedented reform. Zhang Xin, which live to see this situation changing in the post, comply with the mainstream of development, and the film adaptation of the novel on a positive adjustment to her work shows a new style, and won the public's favorite . Also revealed some shortcomings.Zhang xin, with their sharp depiction of the consumption in this new era of China's consumption of particularity, complexity, and the material difficulties faced by people with mental difficulties. Plain natural language, the attitude of tolerance accessible, popular writing style for no reason for her to win many readers love, but her writing reveals the shortcomings in the also worthy of our attention.