The Traditional Chinese Concept Of Applied Research In Modern Packaging,

With the accelerated process of global integration, Regional and national differences have became smaller and smaller. The packaging design of China experienced the simple imitation in the past 1980s, starting to focus on the traditional elements of Chinese. The traditional color for have a far-reaching significance for the national spirits. Inherit and promote traditional Chinese colors have a significance and important meanings of guidance for the packaging design. In this paper we used to introduction and illustration and made a depths and Comprehensive analysis and summary in Traditional Chinese colors and Chinese traditional packaging colors. Its important significance is relying on the essence of traditional culture and colors, enlightened and evaluated the modern minds. Trying to use the modern deductive way Takes to the traditional colors with Chinese characteristics.At same time, it is discussed Modern design is inseparable from traditional culture, only combining the traditional and modern design, can make the design full of national Spirit and universal language.This thesis includes four parts.Ⅰ:IntroductionIn recent years, the continuous influx of western Modernism design made Chinese characteristic package design encounter a great challenge------How to manifest in the modern package design with national characteristics, without losing own particular features. as an important element of the package, Colors have played a crucial role in solving the problem. Therefore, studying of traditional Chinese culture, symbolic meaning and the re-application in the modern packaging design is extremely necessary.Ⅱ:an overview of the traditional colors.This section mainly elaborates the concepting of traditional Chinese, Traces its early forms.The formation forms and mature forms during the different courses of development. And summed up that the traditional Chinese colors mainly compose of the original colors, the view of five colors conception, and the color view of Confucian, Taoist,Buddhist conception. Consequently, lay the foundations for the traditional colors using in the modern package application research.Ⅲ:Chinese packaging design colors.This part is playing the role which links the preceding with the following. Focuse on making a historical set for packaging design in China. In accordance with the appearance, form and expression of package colors, compare the primitive society with the slave society in detail,also with the feudal society. Summarize the forming of the view of Chinese package colors.IV:Traditional colors in the modern packaging applicition.This part is the emphases of this paper. In this chapter, summed up by the traditional colors in the second part and analysis of the evolution of the traditional color in the preceding chapter, we get five inspirations, in this part we will use modern methods put the five inspirations in the modern package application. With practical examples,Emphasize the importance and necessity of essence of traditional colors in packaging.