The Xinghai Company Strategic Alliances And Capital Operation Strategy Research

Strategic alliance and Capital management are the effective approaches to boosting the development of an enterprise, which is recently widely acknowledged by business circles and management circles. The enterprise抯 competitive ability in the market will be improved by Strategic alliance and the enterprise抯 capital scopes will be increasingly expanded by Capital management, and they efficiently increased in value which always take the form of merger, acquisition and trusteeship. Now there is a lot of research in the Strategic alliance and the Capital management, but for a special automotive components and parts producer, how can the enterprise improve its sustainable competitive ability by Strategic alliance, how can it find the new economical improving points by effective Capital management? Unfortunate, the related discussion is rarely found. This paper is based on the summarization of the multiple documents and the analyses of many cases, drafts a set of preliminary feasible development plans for the xinghai Company which implements Strategic alliance and Capital management strategy.