Business Process Reengineering Theory Application - Recycled Beijing Aircraft Maintenance And Engineering Corporation Aircraft Overhaul Process

Business Process Reengineering (BPR) was introduced by Michael Hammer and James Champy at the beginning of 1990s. As a new management thinking, it has been swept across America and other industry countries, and it has trends becoming fashionable in the world.Following the coming of information society and globalization, the management model based on division labor has been becoming obtuse, and it has been harder and harder for enterprise adapting the modern operation environment characterized by "customer", "Competition", and "Change". BPR is the management philosophy that meets the reality demands, is kind of management innovation and break through the traditional corporate principles. It is " the fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service, and speed". BPR goes with the stream, which brings high benefits, high requite but also high risky. It is significant for successful BPR implementation that obedience of the core and operational principles of BPR, using scientific process and methodology, adopting advanced information technology. Beijing Aircraft Maintenance Engineering Co., Ltd (AMECO) is joint ventured between air China and Lufthansa Airlines of Germany. Confronting the developing aviation maintenance market and increasing competition, Ameco decides to enter international market and gain more customers aboard. But Ameco also has the same management problems such as more input, less output, high cost and low benefits as other domestic maintenance organizations. It is recommended to implement BPR to the aircraft overhaul in Ameco to solve problems such as long total around time, poor customer conscious and high cost. Transforming the traditional management manner to project management, taking each aircraft overhaul as an individual project, carrying out team work, integrating product planning, implementing and cost accounting on one system platform by computerizing. It is also recommended leadership taking full responsibility, rebuilding organizational culture, valuing personnel structure and management and setting up learning organization.