On China's Insurance Agency's Credit Rating System Is Constructed

The modern market economy is built on the credit foundation, and particularly on the insurance market that takes "utmost good faith " as the principle, " credit " looks more important. Insurance agent market is developing fast in recent years, occupying the major position in the insurance intermediary market of our country, and has become the important component of insurance market. Therefore, the credit action of insurance agent can give rise to direct influence on the insurances market. Along with the development of insurance market in our country and with the insurance market bodies growing, the amount of insurance intermediary organization has increased swiftly. But in most insurance agent corporations, management and credit degree of our country makes us worried, and insurance agent corporations' market position is very small and weak, so that the trust cannot be get from the insurer and the insured. Seen from foreign experience, the position of the agent corporation is very important in a developed market. Seen from our country, the development of insurance market is closely related with the development of the agent corporation. Based on the mentioned above, the major content of this thesis is divided into the following several parts: (1) The general description of the credit rating It is the origin in the United States that the credit rating used to reduce the investment risk for investment person, and carries on the system of bond risk evaluation. Along with credit action in the market economy more and more important, the enlargement of the scope of credit risk, the credit rating system has extended to each economy domain gradually, and to the individual, enterprise and nation etc, so the credit rating system has got universally applying and developing in each country.(2) The importance and necessity of establishing the credit rating systemFirstly, the discredit of the agent seriously influences the healthy development of the whole industry. Secondly, the insurer and the insured also need a reliable way to acquire the information and select better agent. In fact, the credit rating system is one kind of system of information transmitting, which can increase the transparency of business and assist the function supervising of government.The credit can be regarded as an intangible capital and property of corporation. Through credit rating work, this intangible capital and property of corporation can be quantified. The credit rating system also helps select the agent.The biggest characteristic that distinguishes the agent corporations from other organization is that the agent corporation action is carrying on the economy activity with agent's social status of an insurance company on the market, and its duty is undertaken by the insurance company. Therefore, the economic duty of the agent corporation is very small, and the requirement of solvency will also be small. (3) The course of credit rating and the meaning of the ratingFollowing the general procedure, the credit rating can be divided into three steps: applying for credit rating, datum collection, assessment and the result announcement. After the analysis of the credit circumstance, the problem is how to decide the credit rank. In this part, we also introduce the general credit rank standard.(4) The content of rating: quality criterionIn this chapter, we design the material criterion to appraise the credit activity of an agent corporation. The quality criterion is opposite to the quantity criterion, it is fairly difficult to quantification and subjective data, Base on the characteristic, the quality criterion can be divided into outside factor criterion and internal factor criterion. The outside factors include: circumstance, regulation, social credit system and technology.The internal factors include following: the corporation image, measure of the management, the management strategy and the financial policy.(5) The content of rating: quantity criterionIn this cha...