China's Tourist Hotel Industry Competitive Analysis

Fast development and fierce competition of tourist hotel industry have made the competitiveness of tourist hotel industry become one of focuses. It is significant to have a correct understanding of the competence of Chinese tourist hotel industry as well as to take effective measures for its competitive promotion. Based on the industrial competence theory and market structural theory, this thesis sets up an analysis framework by means of comparative analysis, factor analysis, etc. This thesis undertakes a full and systematic analysis on the current situation of the competence of Chinese tourist hotel industry through the horizontal and vertical comparison. In the meantime, this thesis investigates the influential factors of competence of Chinese tourist hotel industry. Finally, it puts forward concrete measures in which government, trade association and companies should do their utmost to promote competence of Chinese tourist hotel industry.