| Chinese first home-grown Jiefang truck is rolling from the line in China First Automotive Works in 1956, which mark a new trend of Chinese automobile industry. It had a period of fast development of economy automobile industry and passed the economic downturn. With the trend of Internationalized Management of Enterprises, Geely realized that internationalized development play an important role on enterprise development and have embarked on the road of strategic transformation.After introduces the International operation theory, as well as, the background of Geely Holding Group and its overseas development.We put forward the international strategy and management measure to promote the development of Geely’s internationalization.Automobile industry of China will be faced with challenges and chances in international completion. Chinese auto companies should seize the chance and learn from each other to upgrade core competition. Only then can they place an important position in the increasingly competitive international market. |
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