Urban Sub - Regional Leisure "oxygen" Health And Tourism Development Planning Book

Chengzi Village is located in north-east of Longquan town, Mentougou District, Beijing City, from Tiananmen square 29 km, only 30 minutes by car, about 2 miles from Shijingshan District, the traffic is very convenient. East to the Yongding river West Bank, north to the bridge of Sanjiadianshuizha, West to the foot of Jiulong Mountain, Chonghua Temple, South and bordering the beach of Blackwater river. The village of high forest coverage, abundant water, is a major natural oxygen bar, and rich culture, many cultural relics, has be richly endowed by nature tourism resources.With the continuous improvement and the national vigorously promote the tourism development of people’s living standards, tourism industry as a sunrise industry is gradually revealed its enormous development potential and space. But since Chengzi Village tourism development level is not high, which seriously restrict the development of collective economic organization. In the development of industry and agriculture is very restricted conditions, the development of the tourism industry become very urgentand and very timely.Tourism planning is the premise of tourism, orderly and healthy development, this article through school business management knowledge, and based on the results of related research, and promote the market to introduce advanced management mode, the full integration of the existing cultural and landscape tourism resources, vigorously develop the tourism industry. Based on field survey and analysis of the theoretical knowledge of Chengzi Village, combined with strategic management, business model, financial management, investment and financing, are short-term and long-term planning for the region’s tourism projects, in order to make Chengzi Village collective economic organizations in the tourism industry as a breakthrough point, increase economic benefits at the same time, pull benefit and environment social benefit growth, through the transformation of the mode of economic development, promote the long-term development of the collective economic organization.