Research On The Financial Service Promotion Of Small Banks In Kunming Bank

Since the reform and opening, Yunnan region of small micro enterprise development very quickly, the scale is becoming more and more big, has become a promote the growth of national economy in Yunnan region an important force. At the same time, small micro enterprise demand for funds and other financial services also gradually increased. However, compared with large companies, small companies, the lack of system of report and collateral, result in Kunming region some other financial institutions to small micro enterprise financing risk think twice, and stopped.This paper combined with the practice in the work, according to the theory of financing, and G branch small micro enterprise financing present situation and characteristic analysis, and combining the Yunnan area small micro enterprise reality.The bank of international situation, to find a gf, G in the small micro enterprise financing to carry out the problems existing in the business strategy and explore further service. Can make G bank branch in the field of small micro enterprise financing business service a bigger breakthrough, let small micro enterprise in the active market, stimulating domestic demand, create jobs, maintain social stability, etc, to give full play to the huge role.This paper is divided into six parts to G branch in the small micro enterprise financing business service optimization.Has strong provability of financing strategy. The first part is the introduction part. The second part is the summary of relevant theories; The third part is the small micro enterprise financing present situation and the financing present situation analysis of G branch, through to the small micro enterprise financing present situation of G branch of comprehensive analysis, summed up the small micro enterprise service object and service process. The fourth part is G bank branch to carry out the small micro enterprise financing problem and cause analysis, find out the problems existing in the financing services, and analyses the various problems one by one. The fifth part is G bank branch to carry out the small micro enterprise financing strategy, for better and faster for the small micro enterprise financing feasibility measures are put forward. Mainly through customer manager team construction, marketing, improve the ability of credit risk control, the transformation management idea, innovation mode and so on four aspects is discussed. The sixth part is the conclusion part.