Research On Cost Control Of B2C Electric Retailer

Since the birth of electronic commerce, it has developed rapidly. With the surge in the number of Internet users, public perception of the network have a deeper and wider,online shopping and the beginning is hard to be accepted, to now widespread consumer acceptance, electric with slowly developed.Cost control as an important factor in the creation of profit and future development of the enterprise, so it has become the key content of the internal management of B2 C retail business. Compared to traditional enterprises, due to the difference between retail enterprises and their retail enterprises in the internal and external environment, so that the cost control of retail enterprises need to have its unique focus and methods.Traditional enterprises in the cost control focus on its production process, and the electricity suppliers should be in the circulation of retail enterprises to strengthen cost control. Therefore, retail enterprises can not only refer to the previous experience of traditional enterprise cost control, but should be based on its own characteristics and internal and external environment to explore the cost control method suitable for retail enterprises.This paper draws lessons from some scholars research results, combined with the current economic environment of retail electricity supplier industries and enterprises the reference to the research results of some scholars, combined with the characteristics of the current economic environment, commercial retail enterprises, resources and environment, and the process of operation, the our country business enterprise internal financial cost composition analysis, I hope to find out the cost control of best practice experience and shortcomings. In the specific process of writing, the author in the course of concrete writing, first the concept of electronic retail enterprises to organize, on the foundation of the theoretical basis of, combined with scholars have published theory and domestic commercial retail enterprises the status quo, costs constitute characteristic and control characteristic, in-depth analysis on cost control of the flaws in the Department;with the help of the successful experience in successful domestic enterprises e-commerce- Jingdong Mall, combined with the cost control theory and mature experience,commercial retail enterprises in our country is developing countermeasures were put forward.Business enterprise as this year to the emerging business models, global features of the industry has not been fully revealed, so cannot be accurately summed up the cost characteristics of, cost control method also exploring them, cost control solution to the problem is also in the process of continuous improvement. In general, the domestic retail enterprise cost control of the sound system to build, still need to pay more efforts.