Study On The Management Mechanism Of Creative Products Of Pigs

China’s first Witkey website is appeared in 2002. So far, Witkey website has become millions of people participate in the platform, reach the number of Witkey platform Witkey million, hundreds of millions of daily cash transactions occurs through the Witkey website platform. Witkey mode as in the Web2.0 business form only a clear profit model, the development of faster and faster. Zhubajie is China Witkey industry leading service platform, founded in 2006, is the earliest one of a number of established Witkey website, have a large number of outstanding Witkey talent. So the zhubajie witkey innovative products trading operation mechanism were a series of research, analysis the problems and influencing factors of its operating mechanism, and put forward the corresponding optimization strategy.Firstly, this article summarizes the definition of creative products and Witkey mode operating mechanism and creative products and Witkey mode, and the type of Witkey mode innovative products trading business mechanism were analyzed.Secondly, the analysis of the current situation of the development of the operating mechanism of the zhubajie Witkey and creative products; and from the pricing mechanism, credit mechanism, the profit mechanism and information service mechanism four aspects analysis the problem and reason in the operation.Finally, aiming at the problems in the operation mechanism, the optimization strategy is put forward:formulate rules of the lowest price and intelligent guide the user pricing pricing mechanism optimization strategy; establishment of the integrity of the regulatory mechanism and audit institutions, establish the bounty security system and platform credit system credit mechanism optimization planning; advertising revenue and value-added service charges of profit mechanism optimization strategy; perfect communication mode, perfect user feedback mechanism and the information service mechanism optimization strategy of the city service transaction system;and the matters that should be paid attention to in the implementation of the optimization strategy are given. Through the analysis, it is found that zhubajie Witkey mode in the operating mechanism, credit mechanism is key, the relatively large impact on the whole operation mechanism and other factors did not significantly affect the Witkey trust on it.