Feasibility Analysis. Pengzhou Y Commercial Real Estate Projects

With the rapid growth of domestic economy and improvement of consumable capability and concept, the retail business booms meanwhile it speeds up the development of commerce real estate. However, there are these following features for commerce real estate: firstly, the investment scale is great, secondly, the reclaiming period is long, last but not least, the business cost after the complete construction is high. Thereby all these characters make the feasibility analysis pretty important before the decision of the commerce real estate because its quality directly determines whether the project is successful or not. On the other hand, owing to the short development time of commerce real estate and absentness of both the theory instruction of complete system and the accumulative experiences with regard to the commerce real estate, the developers of real estate are in urgent need of the theory and cases for reference on this aspect.First of all, this paper comments on the feasibility studies of real estate and describes the contents and approaches of analysis. In view of the mature project management theories, feasibility analysis of the development prophase of real estate is regarded as one independent project which is carried out in light of the project operation sequence in the methods of project process group and work breakdown structure in order to make the feasibility Analysis process more standard and paradigmatic. Furthermore, the paper illustrates the usual technical tools which are suitable for the project analysis of commerce real estate and also applies these tools into the actual cases.Afterwards, this paper introduces a specific development case of commerce real estate in a demonstration approach ----the prophase feasibility analyses process of Pengzhou Y project. Later on, according to the basic rules and content requirement of feasibility analysis, the paper begins to draw a general map for commerce real estate market. Especially it anatomizes the problems of business projects in Pengzhou at present based on the actual condition of local region at chapter 4 and also puts forward an advice for the developers. It also deeply probes the business cycle and supply &...