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"the Loop" Brand Sunflower Oil Marketing Environment Analysis And Strategic Research

Posted on:2006-07-24Degree:MasterType:Thesis
Country:ChinaCandidate:W J ZhaoFull Text:PDF
GTID:2209360185982047Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Eating habits and its structure here changed a lot. People are seeking green food and asking for nutritions. Plant oil has replaces animal oil, and still people pay more importance to plant oil's quality and nutritions.This article makes a careful a analysis to the planting of all kinds of oil seeds, processing etc, so we can establish our company's market goal and position.Improving our competition is very important, marketing level and managing are key parts and developing new products is our main task. We have make out a long-term plan in Hetao brand-name sunflower oil market strategy.
Keywords/Search Tags:"Hetao" brand, Sunflower oil, Environmental analysis, Strategy
PDF Full Text Request
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