Business Growth Path Based On The Knowledge Concept Study

Under the conditions of market economy, the business enterprise is the principal microcosmic running part of social economy. It produces and creates the material wealth for human being, and it loads and spreads the spiritual civilization on the other hand. The business enterprise growth has already become the important foundation of economic prosperity, and the main headspring of national competitive advantage. So more and more scholars approve that it is the business enterprise rather than the government becomes the most important organizational form in modern society, and becoming the valid resource allocation mechanism that combining together with market but basically differing from it. Now, the most stirring myth is not the rise and fall of big country any more, but the growth of business enterprise. In future, the country will rich and strong only if its business enterprise is so.For a long time, the life and growth of business enterprise become the topic that be given extensive attention in scope of the world. The data in FORTUNE show that about 62 percent business enterprises life in the United States not over 5 years, only 2 percent business enterprises can survive 50 years, and the average life of small business enterprises no longer than 7 years; In Japan and Europe, the average life of all business enterprises is 12.5 years; In our country, the average life of group companies is 7-8 years, that of small business enterprises only 2.9 years, and there are almost 1,000,000 business enterprises bankruptcy annually (not including the individual business enterprises). However, there are many enterprises that over 100 years still full of competence, such as Stora (1288), DuPont (1802), Procter & Gamble (1837), Nestle (1874), etc. Why does the growth of different business enterprises existing so large difference? What factors decide the performance of business enterprise growth? How does the business enterprise to grow up continuously? Etc.In order to explain above questions in theories, this paper set up an analytical frame of business enterprise growth path by a series of definition and reasoning, and demonstrated the viewpoints through case study. The research contents and main innovations of this thesis as follows:...