Poster Design Analysis "Zero Age"

This will be the traditional two-dimensional design typical of posters as a starting point to explore in depth update with the media today, changing the way people communicate, the traditional two-dimensional graphic design is constantly compressed living space, giving rise to the designer updated design concepts, resulting in more and more "crossover" design. Advances in technology, profound changes in the current social relations, this article will examine "crossover" design reasons behind the popular and the inevitability of it occurs. From the perspective of cognitive theory that "crossover" design of this phenomenon is due to changes in human perception of things occurred. That "crossover" thinking point of view. "Crossover" is a special kind of thinking design thinking, explore the emergence of cross-border thinking, development and application of law, thus designers, "crossover" the use of thinking to lay a theoretical foundation. "Crossover" design thinking there is a comprehensive ability of the test itself is the product of social productivity and progress, it was a design of the future development of widening the road."Crossover" design is the design of innovation and technology can achieve in the new conditions, traditional design and other industries or disciplines in the knowledge structure, form, process or combination of materials to get the new design vocabulary. Therefore, the "crossover" design will inevitably lead to the emergence of design patterns to change. Morphology of the original art of "translation" or more art forms to "joint use", thus giving birth to the emergence of complex forms. This new form is the conscious evolution of form. There would have a composite form of new features, making information more accurately convey vivid, is conducive to communication and information exchange.With the help of the aesthetics, cognitive science, design psychology, design morphology and other areas of research results and methods, the system's interpretation of the moment is still going strong "cross" design concept, and that the design will be the future design of cross-border walking direction and cross-border design of the positive significance.