Early Baudrillard The Consumer Alienation Thinking,

The thesis aims to elucidate Baudrillard's theory of consumption alienation and reveal the reality that the alienation of capitalist society has been internalized to the symbolic field of non-physical. And then expand the theoretic path of studying Marx's theory of alienation. In addition, Baudrillard constructed the critique of alienation in the daily consumption areas. How to thinking about the living state that people was depressed and deformity has strong practical significance from the philosophical height.There are four parts from the content. The first part is to lay the logical foundation of Baudrillard's thoughts of consumption alienation from theoretical and historical aspects.Following the creative ideas and background of Baudrillard's early representative,the article divides the development of the early thoughts of Baudrillard's consumption alienation into the embryonic stage, initial formation stage, systematism stage and logical shift stage in the second chapter. In order to systemizing the derivative logic of early thoughts of Baudrillard's consumption alienation. The third charpter tries to analyze the content of early thoughts of Baudrillard's consumption alienation from the longing for the original and ideal consumptive state, analyzing the alienated living condition of the present people, to the hopeless inquiry to the abandonment of consumption alienation systemicly, so as to sort out the theoretic trend from a priority to reversion in early thoughts of Baudrillard's consumption alienation.The final chapter concerns the pros and cons of Baudrillard's theory of consumption alienation dialectically and review the current social reality.The new ideas of argument and research in this thesis are that research early thoughts of Baudrillard's consumption alienation from the perspective of consumption alienation and reinterpret consumption in the angle of the symbolic manipulation.At the same time, there is some consistency between the model construction of early thoughts of Baudrillard's consumption alienation and the logical evolution of Marx's theory of alienated labor. That is the theoretical position of the early Baudrillard in all thesis.