Comparative Study Of Chinese And Western "face"

"Face" in various forms exist in both countries, especially in China and formed a unique face-saving culture, However , due to differences of Chinese and Western forms of face, there are very different connotation in the face of the maintenance strategy also appeared on the similarities and differences. China's emphasis on individual subordinate to society and individuals to the concept of light, so face also pay attention to "positive face"; Western emphasis on the pursuit of self, the release of self, the emphasis on "negative face." So master the West "face" of the different success of cross-cultural communication plays an important role. "Face" also plays a vital role in teaching Chinese as a second, face in the teaching of how to use the correct teaching strategy to solve problems is a big problem for teaching Chinese as a second pressing. This paper analyzed the Western "face" of the different, And in accordance with the Western "face" to find the right face different maintenance strategy, and in this strategy for a specific foreign language teaching practice.