A Research Of The Impact On Social Network Relationship Upon Entrepreneurial Performance Based On Regulatory Focus

In recent years, entrepreneurship continues to remain a major concern because of revitalizing the economy, solving the employment pressure and the role of promoting innovation. Since the last century 80 years, entrepreneurship research has become an independent field of study, has been under the attention of researchers, involving economics, management, sociology and psychology and other aspects.Entrepreneurial performance measure of a business enterprise's development, in view of the high business rates in the international business perfonnance but low phenomenon, the impact of entrepreneurial performance factors for the increase venture performance has a positive meaning. About this research, the researchers also showed great interest. Summarizes what research focused mainly on the single point of entrepreneurs, the entrepreneurs were personal characteristics, have the resources and the external social environment will start entrepreneurial performance impact. However, although research in this area is rich, empirical studies are more comprehensive. But the point is too simple. Since the emergence of the concept of social networks, is gradually applied to the field of business management. Therefore, the study of social networks in which entrepreneurs this perspective, the mutual relationship between the social network of entrepreneurial performance.In this study, a literature review on the basis of summing up results of previous studies to derive the relationship between the variables, and then built a social networking entrepreneur entrepreneurial decision-making through perfonnance to the theoretical model of entrepreneurial performance. Social networks contains weak ties and strong ties; entrepreneurial decision-making performance with speedly, reliability and recognition accuracy to measure; business performance become into growth performance and live perfonnance. Visited various business enterprises, the final choice of representative enterprises of furniture 4 case study as a preliminary to verify the model, and then prove the questionnaire, the last of the statistical analysis of data collected, the relationship between these variables and their inspection.Through the research of the samples obtained, we found that:(1) Positive performance impact on the entrepreneur entrepreneurial decision-making of social networks;(2) the performance of the business performance of entrepreneurial decision have significant positive effects; (3) entrepreneurial decision performance in the social networking and business relationship between the performance of the role of full mediation (4) regulatory focus in building a strong relationship between social network entrepreneurs to improve business relations between the weak performance of the decision-making process plays a regulatory role.The biggest innovation is that from the perspective of social networks and the introduction of entrepreneurial decision-making performance as a mediator, build a new model. The impact on decision-making through research to reveal the relationship between social network and business performance; with the conduct of entrepreneurial activities, the entrepreneur's social networking dynamic adjustment occurs, coupled with the decision-making in entrepreneurial activity is to occur at any time case, in a dynamic model.