Dongsheng Subsidiary Of China Unicom Channel Management Of Social

In this study, the marketing channel management theory and technology, through the marketing channels such as theory and application of knowledge management theory, combined with the actual situation analysis and research. Particularly through the branches of China Unicom Dongsheng carried out various social channels, the detailed investigation and analysis, using statistical analysis to identify companies in marketing channels management problems, in accordance with the guidance of this theory, designed for channel management strategies and Measures.