Farmer Professional Cooperatives Cooperation Of Produce And Sale Of Land

Agriculture of current our country already entered a new developmentstage, our country agricultural product demand structure produces majorchange, produce market supply of products by shortage change regionalsuperfluous or structural sex superfluous, agricultural product transactionpresents new characteristic, the people to the agricultural productrequirements are also getting higher and higher. Along with our country'sagricultural products on the market gradually opening up, agriculturalenterprises should strengthen the products in the domestic market andinternational market competitiveness, to agriculture to commercialize reformpace, to our country agricultural product market marketing study.First of all, to our country agricultural product market theory analysis.Production and marketing of agricultural products is the agricultural producttransfer from producers to consumers in the process of the agriculturalproduction, acquisition, processing, transport, wholesale, retail and services and all other operating activities. On the analysis of agricultural productmarket on the basis of the features of the marketing of agricultural products,the characteristics of the analysis, thus obtains the importance of themarketing of agricultural products.Secondly, analysis of China's agricultural product market marketingpresent situation, discusses the agricultural products marketing problems andsolutions. Study of the present stage of our country agricultural productmarketing model, including brand marketing, green marketing, chainoperation mode. On this foundation, draw lessons from " Huari mode"experience, put forward by appropriate adjustment of farmer cooperativesinternal mechanism and external environment, promote the cooperation fromthe original agricultural industry chain value added most low-endmanufacturing field, leads to the top of the industrial chain, agriculturalcirculation share the appreciation profit.Finally, the current situation of the agricultural product production andmarketing mode development trend of. Production and sale mode ofagricultural product model has been slowly rise," Huari mode" in the originalmodel based on the gradual penetration and changed into a new mode ofproduction and marketing, increase farmer income and enhance thecompetitiveness of enterprises for the purpose of agricultural products.