C Bank Dalian Branch Of Loans To Help Industry Development Countermersures

As China's economic development, SMEs continue to grow, but there are still many constraints, the most common problem is the key to the problem of financing.SMEs are gengrally more tense own funds, in order to meet this part of the financing needs of enterprises, but also to expand the bank's personal loan business, C Bank is vigorously promoting the promoting the product to help business loans, and allowed to become the new bank personal loans profit growth Loans to help industry, but from the current development situation, both in the quality or quantity, compared with the same industry, there is a big gap.This paper analyzes the lending industry to help the problems and issues corresponding to these measures means. This paper is divided into five parts,the first describes the background and significance of topics,and systematic exposition of the C branch of Bank of Dalian City, the content of personal loans to help industry; second part describes the development status of financial services for SMEs, while details of the current C bank loans to help industry status;the third part through the SWOT analysis of the C bank loans to help industry strengths, weaknesses, opportunities and threats for comprehensive evaluation; fourth part of the main problems for the current specific analysis, the use of the theory before the PEST and Porter mentioned "five forces" theory of loans to help the industry in which the macroeconomic environment, competitive environment and their own conditions for in-depth system analysis, and the existence of the current Bank operational processes and implementation of risk managemant has also been described; partⅤis based on the analysis above, the solution put forward specific measures, such as strengthening the post-lending management, client manager to improve the quality and strengthen risk prevention control, increase marketing.