Househod Vacuum Cleaner Research And Development Based On The Product Family Designe

With the continuous progress of human civilization and the rapiddevelopment of science and technology, a variety of material filled with ourworld today. In the highly developed economy, information, material, cultural era,a variety of different patterns of feature-rich products continue to show people’sattention, these products through its own shape, material, color, function, andfeelings of each forms to convey information. In people’s living standardsgradually improve at the same time, the product is no longer just to meet theneed in functional, and spiritual needs of the audience new pursuit. In productdesign, designers how to meet the spiritual and cultural needs of the audience,given to a variety of spiritual and cultural language in the product form design,modern product design and development to solve the primary problem. Productdevelopment based on product family design, it is to the audience to pass animportant means of corporate culture and brand content.From the international context for the design of the product family is still inits infancy, the theoretical study and practical applications there are still manyimperfections.In academia, KARJA-LAINEN Dr. Volvo Cars, for example, fromthe corporate culture brand awareness to the concept of corporate culture intoproduct design, a more in-depth study. In the industry, Apple, and Germany’sVolkswagen Group, the earlier application of the product family designphilosophy in product development and design to enhance the corecompetitiveness of enterprises. The current domestic production of manyhousehold vacuum cleaner products, but the lack of competitive products on theinternational market. Import product family designed to enable enterprises toform a unified visual style in product design, product modeling language, color,symbols and material characteristics of a series of purposeful, planned, be inaccordance with particular focus on abstract expression, the products become thematerial carriers of certain firm-specific information is passed to the audience,which is the key to enhancing the competitiveness of products. This issue through the formation of the origin of the product family designconcepts and product family design, analysis, use of artistic communication,design semiotics and visual semantics, morphology of design, designmethodology, design techniques, aesthetics, and other multi-disciplinaryknowledge in-depth study of the product familydesign methods, and found themain issues that need to be addressed in the product family design. In thisprocess, the foreign product family design successful cases analytical summarysummed up the basic process of product family design, and thus the UnitedStates household vacuum cleaner product shape characteristics, use of colortendency, materials selection, etc., carried out a summarized extract, in order todesign with the beauty of family feelings of visual identification of new products.I believe that in the enterprise product design and development process to importthe product family design ideas, and better able to inherit the spirit of enterpriseculture, to spread the spirit of enterprise and cultural business philosophy, inorder to establish a unique visual image. Product family design can not onlyreduce production costs through the platform design, but more importantly is tomake the product can have a unified corporate style, this form of symboliclanguage is constantly in the product replacement process heritage, andultimately the formation of the psychological impact on the audience, so thataudience identification with the same time obtain good market efficiency.