Folk New Year Paintings In Modern Plane Design Application Research

Nowadays, graphic design involves the scope is more and more widely, in ourlife plays a more and more important role, from commercial posters to the packagingof goods, from brand planning to advertising design...... All industries almostinseparable from the graphic design. Folk New Year paintings in China as one of thetreasures of traditional folk art, has a long history, rich in content, style and diverse,has a long history in our country, folk art has a unique artistic and cultural value. NewYear paintings rooted in people’s rich life accumulation, grew up in the New Yearpaintings artist to exercise one’s inventive mind creation, image display of the richgeographical characteristics of folk custom and humanistic spirit, as an important partof traditional art, has the deep cultural connotation, rich content, unique style andtradition has long been the drawing form, its art value is difficult to replace, has aprofound impact on the contemporary China’s graphic design of the development trainof thought.This article is to pass on the traditional folk art forms new year paintings andmodern graphic design trends and make a general analysis, find out there is adifference between the character, elucidate new year paintings in modern graphicdesign in the application of practical significance. Chinese modern plane designdevelopment to find a new way, but also in response to the party ’s sixteen sessions ofsix CCP plenary conferences with cultural construction as the center ’s call, vigorouslycarry forward the spirit of traditional culture, for the better protection and inheritanceof folk art to make a contribution.