Chinese Martial Arts Culture International Communication Situation And Development Strategy Study

Wushu culture in traditional Chinese philosophy as the theoretical basis, to fight and routines specific defensive action as the carrier, to the traditional Chinese culture as the core, and the integration of Chinese thought, emotion, aesthetic taste and cultural characteristics, but also has its independent and complete system of a kind of culture form. With the acceleration of the globalization process, Chinese wushu culture international communication has made considerable progress.In this paper, using the method of literature, expert interview, questionnaire investigation, logical analysis and statistics on Chinese wushu culture international communication situation and development strategy of in-depth research, aimed at the world to promote the Chinese wushu culture, and explore the Chinese wushu culture international development effective way.The main results:1. The International Wushu Federation through more than20years of continuous development, by the end of2011at the end of12, already had144member units. Among them, the fastest growth in Africa, increased from20in2008to33, Europe from39to46, other delta slightly increased, but the amount is not much. At present, the world’s larger number of participants, more large wushu competition are:World Traditional Wushu Festival, the World wushu Tournament and the Hongkong International wushu Festival three tournament.2. Chinese wushu in the world to carry out as follows:in a national survey say their wushu development good accounted for10%, better accounted for21%, representing23%of general, poor accounted for27%, accounting for19%of the poor. Generally speaking, the popularity of Wushu in the world is still relatively low, the main restricting factors were:lack of professional wushu coach, international wushu exchange, propaganda is not enough.3. Among the countries surveyed believe their Wushu coach level is low and very low accounted for46%and11%, says Wushu coach number and rarely accounted for39%and8%. This fully shows that Wushu coach both in quantity and level can not meet the need of Wushu teaching and training4The investigation of the country, mainly to routine exercise, to combat training is given priority to, routines and struggle and practice respectively51.60%,37.20%,11.20%; pay attention to the learning of wushu theory country accounted for20.30%, ignoring it country accounted for79.70%5. Chinese wushu culture international dissemination way have interpersonal communication, group communication, organizational communication and mass communication in4ways, but to the group communication and organizational communication6. Chinese wushu culture exists in the international spread of the main problems:martial arts elements of the diversity and complexity of the international communication of Wushu Culture hinder the spreading of Wushu culture; object knowledge accomplishment and cultural differences caused by the negative impact of wushu culture and international communication; the lack of professional talents in consumerism; under the impact of the spreading of Wushu culture crisis7. Chinese wushu culture international communication strategies: strengthening the international communication of martial arts wushu consciousness, pay attention to communication theory research; Chinese wushu culture fully publicize the fitness function; to highlight the Chinese wushu culture and education value of wushu international communication; its mechanism, constructing all-round, multi-level communication system; creating a strong overall quality of wushu culture and International Communication Talents...