The History Of Surveys And Thinking About Students Brand Development

With the rapid development of society, the era raise a higher demand for college students. As a second course, the brand activities improve the comprehensive capacity of students, but a series of issues are still exist.Combined the latest development in the activities with the understanding of current college students, the author claim that the improvement of brand activities is an effective way to flourish students’ communities and strengthen the ideological education, which is from the students’ educational management perspective. This article begins with the history of college students’ brand activities, analyses its significant and combines practice survey data that indicates a series of problems exist in its development process. Finally, the author give some realistic advice to build brand activities. Above all, the author hopes to make great contribution to college students’ brand activities.