NGO Intervention Strategies In Social And Charitable Activities

NGO, as a response to democratic welfare countries, to standardizing competitivemarket and to contract malfunction，is still in the infancy，while it has displayed its talentin philanthropy and is becoming more and more important. The depth and scope of NGOorganizations involving in philanthropy and the quantity and quality it supplies have afar-reaching effect on meeting the demands of diversified welfare services， and onimproving the welfare service system. Thus，it is of great importance to study the strategiesof NGO organizations involving in intermediate service supply of philanthropy. Taking thetypical NGO Kunshan Red Cross for example, the paper analyzes the whole process of itinvolved in donation of hematopoietic stem cell, and makes analysis and conclusion fromthe organization, promotion, operation。The paper is designed to come to some NGOintervention strategies suitable for charity development in China.