Shenzhen E Intelligent Smart Internet TV Terminal Marketing Strategy

Though, whichever products can have the market and the marketing mode, the sustained and stable profit source must come from the Technology Innovation and new-style marketing strategy. This paper proposes such kind of innovation sales strategy which means:based the products to supply the customization service.Integrated the international market condition and China domestic policies, this paper proposes, expounds and prove the marketing strategy for Company products.Based the Smart Internet TV terminal products from Shenzhen E Company, it makes the SWOT analysis for the company from the market surveys and market positioning, therefore, on the basis of the market segmentation and market positioning, this paper adopt the marketing management combinatorial theory to expound and prove the marketing strategy. according to the whole Industrial chain link, it analyzes and discusses the programming and marketing strategy of the Smart Internet TV terminal products from Shenzhen E Company in different period and policy background.The result of this paper will be Shenzhen E Intelligent Smart Internet TV terminal product marketing with the reference value...