Business Plan For “modern FQ New Fairy Tales Kid’s Publications

The past30years the face of China’s rapid economic development for a new look, butour pre-school education failed to keep pace with the progress of social development is stillstuck in the level of IQ-led.On the one hand, due to the growth of the parents and thebackground of the period of education and social reality is a huge difference, on the otherhand, is the ways and means of the Infant children’s education has lagged far behind in thedevelopment of the times. It is for the current social situation of analysis and research, theauthor planning a modern FQ new fairy tale series children’s cartoon book,"projects that meetmodern needs of the community.This plan first by the macro environment on children’s cartoon books market analysis,including political, economic, social, technical analysis, then through the form ofquestionnaires and field visits to find the potential demand and segmentation opportunities.Secondly, I understand the product carrier to create value for our customers and strive tocreate the perfect customer experience. Through the dissemination of marketing programs tospread the value of the product to as many target audiences, the value spread through thechannel program to the customer at the same time reflect the value pricing strategy. Finally,detailed financial and risk analysis and demonstration program executable on the project.Concluded after a comprehensive analysis and planning "the modern FQ new fairy tale"project is a benefit to the child to grow, with good social effects of sustained surplus toprovide a good return on commercial projects.