| The strategic positioning of corporate strategy is the origin of corporate strategy.It can solve the long-term, global and directional problem of corporate. Facing thecomplex and volatile macroeconomic environment and the fierce market competition,Tai RiSheng Corporation needs to survive and develop. It must analyze and evaluatecorrectly its own strengths and weaknesses based on realistic, seize the opportunityand make the scientific strategic position of enterprise in time. It makes the all kinds ofthe safeguard measures on this basis.Strategic positioning is a very complex and important work to Tai RiShengCorporation. This paper discusses the external environmental factors, the structure ofthe structural parts and components industry, the trends of industry and the resourcecapacity of Tai RiSheng Corporation. It summarizes the strengths, weaknesses,opportunities and threats by SWOT analysis framework. It proposes the strategicpositioning of industry, competitive position, competitive region and business forms ofTai RiSheng Corporation. It proposes the safeguard implementation of Tai RiShengCorporation strategic positioning. |
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