Font Size: a A A

Inner Mongolia Vishay General Electric Manufacturing Company's Sustainable Development Strategy Research

Posted on:2012-12-04Degree:MasterType:Thesis
Country:ChinaCandidate:W F GuoFull Text:PDF
GTID:2249330374970250Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The article is based on the whole reading during the MBA theory as the theoretical basis, and to the author’s own business Inner Mongolia Weston General Electric Equipment Manufacturing Co. for practical experience while writing an article about it sustainable development strategic research. The first one is a summary of practical experience, the second is the knowledge on the use of the theory and test, between practice and theory in an attempt to find a general electric Inner Mongolia Weston road of sustainable development in this kind of dialogue, through the analysis to make the theory and the summary, and then summarized to guide the production practice of the company activities.Firstly, the research content, research purpose and research methods are introduced in detail. In the first part of this paper, Inner Mongolia Weston general electric implementing sustainable development of specific theoretical basis as well as the study of meaning for specific description. In the following content, mainly from how to make Inner Mongolia Weston general electric manufacturing company’s sustainable development view, focuses on the analysis of the international and domestic electrical manufacturing industry development present situation, according to the actual data and the international and domestic economic and social development demand forecast of the industry trend of development in the future, and to Inner Mongolia and the surrounding areas of electrical manufacturing industry market situation undertook an analysis. In the analysis, Inner Mongolia Weston general electric company sustainable development to achieve specific goal is to yield increase year after year, integration of resources to promote effective, improved security, achieve economic significance and play a role in society in five aspects. Results show that the electric equipment of our country manufacturing industry is still in the initial stage of development, including management mode, scientific and technological personnel, technical level is unable with the advanced technology of developed countries. The Inner Mongolia Autonomous Region electrical manufacturing industry is still in the backward regions relative to the whole country, from whole the Inner Mongolia Autonomous Region range, electrical manufacturing industry management level and technical content and other parts of the country also cannot be compared. In this paper at the same time, analysed Inner Mongolia to Weston General Electric’s own advantages and disadvantages, its advantages are mainly from the perspective of regional has a competitive edge in the market and from the scale in response to the demand side of the market with strong flexibility; its disadvantages include lack of sophisticated talent, management lags behind, the relative shortage of funds and lack of corporate culture support. Based on the analysis of the company’s development prospects and market forecast, on the basis of the development of the company the connotation of sustainable development strategy, this paper puts forward difference competition, low cost strategy, standardization of production, strengthen the comprehensive utilization and environmental protection and adhere to independent innovation, take the road of internationalization and other five kinds of strategic connotation. And based on the connotation of strategy of formulate sustainable development a series of strategic measures, through the research analysis that the enterprise wants to realize sustainable development must execute training compound talents, construct the development of enterprise financing policy, the establishment of corporate culture, the establishment of modern enterprise management system and other four kinds of strategic measures, for the future of the company to sustained and stable development to provide theoretical guidance.
Keywords/Search Tags:Weston General Electric, development of sustainable, connotation ofstrategic, measures of Strategy
PDF Full Text Request
Related items