Font Size: a A A

Study On Performance Of Discrete Manufacturing Enterprise Strategic Alliance

Posted on:2013-11-12Degree:MasterType:Thesis
Country:ChinaCandidate:W XieFull Text:PDF
GTID:2249330377455736Subject:Business management
Abstract/Summary:PDF Full Text Request
Along with economy has accelerated of the process of marketization and internationalization, the enterprises have faced huge pressure, their survival environment have changed fundamentally. Discrete manufacturing enterprises have also faced kinds of threats, it is difficult to make the enterprise in an invincible position only with their own power. They should seek cooperation actively with various stakeholders. Constructing strategic alliance has become a inevitably choice for discrete manufacturing enterprise to fight for market share and long-term development, at the same time, constructing strategic alliance has also been a vital strategic problem for discrete manufacturing.However, the high failure rate of the strategic alliance has become undeniable fact,, the performance of strategic alliance has a important problem from building and termination of strategic alliance, it can help us dissolve the internal problems in the strategic alliance in time, so that we can take timely measures to deal with kinds of problems.Due to multiple and complex process in the strategic alliance, it’s difficult to predict the ability needs and because of dynamic characteristics and individual differences lead to difficult to finish evaluation of the discrete manufacturing enterprise. The paper has built the construction method of the discrete manufacturing enterprise strategic alliance evaluation and used the expert evaluation method and the fussy comprehensive evaluation method. It has established a evaluation model of discrete manufacturing enterprise strategic alliance performance, which provide a good implementation framework for solution of discrete manufacturing enterprise strategic alliance performance problems.
Keywords/Search Tags:discrete manufacturing enterprise, strategic alliance, he performance of strategic alliances, performance evaluation
PDF Full Text Request
Related items