Gansu BOC-based Electronic Banking Service Process Reengineering

Electronic banking that involves information technology and traditional financial-service is undergoing a booming growth in China. This is mainly because that consumer market in China is in a transition to experience-economic-era and that Internet economy has been expanding as a result of the development of information technology. Seeing the great potential in e-banking development and economical profits, almost all the major banks in China joined this new competitive market. Bank of China in Gansu, a joint stock commercial bank, who has a long history in business and a variety of products, has fallen behind in terms of business and service flow in the current finance market. A market where clients is the centre of every bank, and to which each bank aims to provide clients with a quick reaction in respect of finance service and products.This essay focus on the following:a) objectives of building e-banking in Bank of China in Gansu; b) setting up all kinds of service channel; c) providing clients with more finance products; d) lowering business cost and increasing operational efficiency; e) improving service quality and enhance the bank’s ability to prevent risk. This essay rebuilds a service-flow model that targets department allocation and integration, redistribution in departments, channel building and transforming branches.It should be mentioned that this model is developed for e-banking in Gansu bank on the basis of creating external pressure and internal motive.