Research On Evaluation Management Before And After The Merge Of Shenzhen Developement Bank

Evaluation，which takes a vital part in management, drives individuals,departments and organizations to maintain the same level and to promote theperformance along. To form a proper and scientific evaluation system isstrategically necessary for a nation, for a corporation, and for an organization.When China stands in the W-T-O for the past decade and the world undergoesfinancial crisis for four years, it has been a substantial challenge to themanagement skills of Chinese banks, since marketization of interest rate hastaken significant steps forward and merger has taken place all around Chinesefinancial industry. Especially, to national listed banks that live in the dilemmabetween nation and local state owned banks, it’s severely essential, which prevailover national listed banks not only in numbers of branches but also in thebusiness scales. Moreover, since evaluation management crawls in China,especially in financial industry for a short time, a promising evaluation system isrequired and valued for every bank, in terms of development and expansion, todivide strategy down to every employee, to maintain the process, to keeppromoting and to drive every department up to accomplish the strategy.This dissertation, along with case studies, samples, data-analysis and fieldresearches, discusses the differences in the evaluation system before and after themerger between Pingan Group(P.G) and Shengzhen Development Bank(SDB) andillustrates the results as follows:1. To study and analyze the shortage of evaluation management of SDB beforethe merger, according to the comparison of the annual reports;2. To summarize the meaning of the reconstruction of evaluation system todiscuss an exploring new aggressive strategy after the merger;3. To offer possible suggests for all national listed commercial banks inevaluation system from the SDB mode.To sum up, a systematic process should be taken, where problems, shortagesand improvements are expected in constructing an evaluation mode, which may result distinctly from various practices and summaries in different banks.