Research On The Performance Of Ping An Group's Merger And Acquisition Of Shenzhen Development Bank

In the overall situation of the development of the financial industry,mixed operation has become the top priority.With the continuous acceleration of China's reform and opening up,the financial industry has gradually formed an increasingly complete international market-oriented competition pattern.For the financial enterprises in China,if they want to enhance their competitiveness,they can make use of the advantages of mixed operation mode.Ping An Group is a first-class hybrid company approved by the Insurance Regulatory Commission and the State Council.Ping An Group has always been innovative and focused on the international community.Ping An group pays close attention to the development trend of financial management in developed countries,and takes it as a strategic goal.After years of efforts,Ping An Group has expanded its insurance business from the initial stage to now,involving a variety of product combinations,and the field of financial services has been expanding.The comprehensive financial group has already formed a system.Insurance business is a traditional business,along with the later expansion of banking and securities business,have made great development.In June 2009,Ping An Group Incorporated Shenzhen Development Bank through merger.Three years later,Shenzhen Development Bank and Ping An Bank within Ping An Group became one and entered a new development period.The merger and acquisition of Ping An Group is not only a re examination of the comprehensive financial practice of Ping An Group,but also a relatively useful reference for the future bank bond merger and acquisition in China's capital market.In this paper,by consulting a huge number of domestic and foreign related literature,on the basis of enterprise merger and acquisition and its theory,taking Ping An Group as a research case,we analyze the behavior of enterprises in Shenzhen Development Bank Group merger and acquisition case,so as to make a certain performance evaluation.The author first expounds the development process of Ping An Group and Shenzhen Development Bank.On this basis,this paper analyzes the process of this M & A,that is,the target of the M & A,the implementation of the investigation,the evaluation of the value of the target enterprise and the implementation of the specific M & a process.Secondly,this paper analyzes the performance of the M & A,and finally determines the M & A evaluation index according to the selection and comparison of the M & A evaluation index.On this basis,it analyzes the financial effect and economic added value before and after the M & A.Finally,according to the results of this paper,combined with the actual situation of the development of China's financial industry to optimize the countermeasures and suggestions.