The Countermeasure Research On The Development Of Vegetable Industrialization Of Shouguang City

The vegetable city, Shouguang has got marvelous achievements in the vegetableproduction thanks to its brilliant ecological advantage. After many years struggling, itdevelops quickly in the vegetables production and has its own outstanding brands. Practicalpropaganda and the support of the government bring the new motivation and vitality.Vegetables Production is the chief industry of Shouguang. But along with the development ofthe vegetables and the competition all over the country even the world, and the industry isn’tcompletely positive. This article takes the vegetables production as the investigation programand introduce the development of the vegetables industry in Shouguang and then analyse it allsides on the basis of SWOT, which goes on from four sides---the inner advantage, the outsidedisadvantage and chances and the influence of others. At last it offers some advice.Depending on the research, It hopes to provide some guidance for boosting competitionmarket sharing, brand advantage and production characteristic. The Foreword.. This partincludes the background, purpose and the significance and the research of our country and theworld as well as the methods.The Summary of the characteristics of vegetableindustrialization. It is the basis of the theory of the article, introducing the intension and thecharacteristics of vegetable industrialization.The current situation.. It introduces the development of Shouguang vegetables industryand its output and area.SWOT analysis. The main part of it is to analyze the innerenvironment and the chances and challenges outside.The suggestions. This part provides somesolutions to the problems of the vegetables industry in connection with the industry presentinstitution.