Research On Scientific Consumption Concept From The Perspective Of Scientific Outlook On Development

Scientific outlook on development is the concentrated embodiment of Marx’stheory about the development world outlook and methodology, has the characteristicsof scientific, development and advance with times. Practice of deepening ourunderstanding of the scientific outlook on development and building a socialistthought. Establish the scientific development concept is the national prosperity,national rejuvenation, the well-being of the people of an important guarantee, at thesame time, building a socialist harmonious society is the requirement of implementingthe scientific outlook on development; realize the comprehensive constructionwell-off society goal.Consumption idea in which consumer measure things overall attitude and thebasic point of view, but also reflects the consumer level of knowledge, moral situationand individual taste, etc. Contemporary college students are the contemporary youth’soutstanding group, college students in the process of consumption in the pursuit offashion, the pursuit of fashion, the pursuit of personality. Contemporary collegestudents has become a real high consumption groups, their high consumption abilitynot only for the businesses covet, also has been attracting wide attention from society.Its unique consumption psychology and ideas, and in leading fashion consumption,improve the structure of consumption plays an irreplaceable role. Therefore, tostrengthen college students’ consumption ethics culture, for the construction of aharmonious society has a positive meaning.The full text is divided into five parts: the first chapter is the introduction, introduces the research background, research purpose and meaning, research at homeand abroad were reviewed, and the research train of thought and frame, etc.; Thesecond chapter on consumption and consumption on the basis of introduction, andpoints out that the contemporary college students to set up the correct consumptionmeaning; The third chapter takes the case study on the contemporary college students,analyzes the college students’ consumption situation, main existing problems, such asconsumption structure is not reasonable, consumption plan consciousness weak, blind,comparison of consumption, and interpersonal consumption over, etc., and fromindividual, family, education and social four aspects of contemporary collegestudents’ consumption of the reasons are discussed; On this basis, the fourth chapterput forward under the background of scientific outlook on development to constructuniversity students’ healthy and harmonious consumption countermeasures: topromote college students to develop healthy consumption psychology, give full playto the role of family education, to strengthen the cultivation of the concept ofconsumption of college students, and create a good social consumption atmosphere,etc. The fifth chapter sums up to the full text, this paper is guided with scientificoutlook on development, takes socialistic harmonious society as background,combined with environmental protection, low carbon economy background forcollege students, and set up healthy, harmonious consumption was studied.