| Folk art is the unique spiritual symbol of China, is a profound cultural treasure with rich connotation, as well as the Chinese culture form which accumulated deep psychological information of the Chinese nation. Symbols of folk art are symbols that use folk things as the carrier, and has certain symbolic significance in the corresponding background. Along with the development of modern society and the progress of spiritual civilization, folk art gradually faded out of people’s horizon, presenting a recession trend in general. But with the intervention of the immateriality cultural theory, the content and form of folk art itself have got a very good development and renewal. Inheriting and carrying forward the five thousand years’ deep, far-reaching folk culture is what we must long-term follow in researching problems in many fields.Nowadays the children who contact much wider side of the society, demand higher and higher in their clothing. The children’s clothing consumption should not only meet the demanding in the quality and functions, but also should pay more attention to children’s clothing connotation, as well as to the fashion and personalization and so on. China is the world’s most populous country, owning the largest number of children. People’s living standards improved, especially after the execution of one-child policy, children consumers demand increasingly higher in children products’ quality. The creating consciousness of children’s clothing design has been increasingly to Chinese consumers’ concern, which makes the children’s clothing consumption be the hotspot of clothing consumption. Domestic children’s clothing enterprise also gradually awared of the consuming demand in the children clothing consuming process. They put more effort to children’s psychological research, and pay more attention to the study of modern children’s thinking habit, interest and fashion comprehension ability. Children’s clothing design tend to lay stress to adding more fashion elements, pay more attention to the shape of the children’s personality, let consumers purchase not only the clothing, but more of a kind of dress cultural idea, a positive life taste.This paper explains the generation of folk art symbols, its characteristics and how to read them; It carefully and in-depth analysises the usage of folk art symbols and folk art symbols elements in modern children’s clothing design, putting folk art symbols and modern children’s clothing design into fusion. Through putting the folk art symbols in the children’s clothing design, the application can effectively improve the performance of the children’s clothing design strength, aesthetic connotation and greatly enhance clothing design feeling and transmit the commodity culture connotation; It can show the long history spirit of the Chinese traditional culture and the distinctive national characteristics of the Chinese nation, and effectively improves visual expression and abundant aesthetic connotation of children’s clothing design. And greatly enhance the transmitting of product design feeling and cultural connotations of clothing. By combining with today’s popular culture, it will show children’s interests of clothing design. |
