Research And Design Of A User Experience Centered SLOMO-O2O E-commerce Platform

With the development of mobile terminals, the users from Internet go to the mobileInternet, the development of mobile Internet once again become a scientific andtechnological life-changing strength. At moment, John Doerr, the king of the venturecapital proposed the SOLOMO concept for the mobile Internet, this mode is social (social),local (local location), mobile (cell phone) a combination of three resources[1], in line withthis three resource companies have the opportunity to become the next GOOGLE orFACEBOOK, it has also become a hot research field of mobile Internet.But it has not fully implemented, out broken, form a unique scale in the china, whilethe concept is vague, the business model has not yet been preferably match. In this paper,in the scene of SOLOMO refined elements of the user experience and analyze O2O(online to offline) business model to meet SOLOMO concept of user experienceelements, the article focuses on the combination of e-commerce platform SOLOMO-O2O(after hereinafter referred to SOLOMO-O2O). SOLOMO-O2O e-commerce concept ofuser needs analysis, information-based planning, based on the UI design study of themobile terminal, the final implementation of the concept of e-commerce platformSOLOMO-O2O. Unlimited consumption platform and has shown signs of theory andpractice.Finally the products launch download platform and received preliminary benefitfeedback.