On Occurrence Of Individual Moral Behavior

The occurrence of individual moral behavior is an process that ina fixed situation,directed by purpose beneficial to others,groupsand society, an individual with free will activates his body,takessome measures and forms a series of behaviors,which leads to anconsequence that is benefical to others,groups and soceity.Individual internal psychological factors and the external socialenvironment fators have impacts on the occurrence of individualmoral behavior. The individual moral behavior is fundamentallyaroused by individual moral need,but influenced by otherpsychological factors. Individual moral schema has an effect onindividual cognizance,interpretation,deduction and orientation ofmoral behavior.The moral feeling directly aroused by situation canimmediately cause the occurrence of individual moral behavior;theattribution can strengthen or weaken the moral feeling;rationalized affect,including sense of responsibility andconscience,makes individual overcome goal conflict and ultimatelyselect moral behavior.The consciousness,decisiveness, the hardinessand the self-control of individual moral will guarantee theoccurrence,development and completeness of individual moralbehavior.The social environment includes moral evaluation or publicopinion,the customs and habits and social deserving award andpunishment.With power of society,moral evaluation or public opinionand the social deserving award and punishment change the value ofconsequence of moral behavior,which changes the individual expectionof “reward-cost”in the behavior,outcome expection and theoccurrence of individual moral behavior,eventually. The customs andhabits invisibly influence the occurrence of individual moralbehavior.Situation includes moral atmosphere and moral example.The moralatmosphere has an immediate impact on individual cognizance andfeeling,which affects the occurrence of individual moralbehavior;The moral example in the situation infcets and hints the individual,which makes the individual conduct the behavior that lurksin the heart,learn to conduct the behavior that has neveroccurred,and,at the same time,strengthen the sense ofself-efficacy.There are different psychological reaction models indifferent situations. In a sudden situation,the individual has aintuitive model of psychological reaction;In a urgency situation,theindividual conducts a rationalized model of psychologicalreaction;In a usual situation, the individual performs the moralbehavior in a habit model.